Brand Guidelines

How to use the Palringo brand in printed media and online

Display Guidelines

These guidelines aim to assist you when using our brand, may it be in an article or for promotional material. Please make sure that you comply with the guidelines below. If you do, there is no need to contact us prior to publishing your material including our brand. If you want to use our brand in a way not described below, please make sure to contact us first.

Palringo Logotype

Palringo Logo Palringo Logo Palringo Logo

EPS and high resolution PNGs of the Palringo logo.

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Palringo App Icon

Palringo App Icon

PNGs of the Palringo logo.

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Safety Space

Palringo Spacing Guidelines Palringo Spacing Guidelines Palringo Spacing Guidelines

Do

- Use the dark logo on light backgrounds
- use the light logo on dark backgrounds
- keep the text in readable size
- keep the logo straight

Palringo Logo Palringo Logo Palringo Logo

Do Not, There Is No Try

- Rotate the logotype
- Alter colours or proportions

Do not rotate the logo Do not alter logo colours Do not alter logo proportions

Colours

Teal
Hex #40a69b
RGB 64,166,155
CMYK 73,12,45,1
White
Hex #FFFFFF
RGB 255,255,255
CMYK 0,0,0,0
Primary Blue
Hex #20282e
RGB 32,40,46
CMYK 97,77,56,77
Dark Blue
Hex #181e22
RGB 24,30,34
CMYK 93,79,60,93

Typography

Helvetica Neue Light for headers, subheaders and body text.
Helvetica Neue Regular for body text.
Helvetica Condensed Bold for headers


Helvetica Neue Light Type

Helvetica Neue Regular Type

Helvetica Neue Condensed Bold Type